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Paid Media / 32

Home Services Search Campaign

An Austin remodeling search campaign with focused ad groups, useful ad copy and a clear route to a design consultation.

Home services

Audience

Homeowners actively researching kitchen and bathroom remodeling in Austin.

The problem to solve

Broad service language attracts repair inquiries and job seekers instead of renovation consultations.

Campaign specimen

Your next chapter starts at home.

AD COPY SPECIMEN / Google Ads, GA4, CRM
Your next chapter starts at home.

Bring your ideas. Explore layout, materials and the steps to a renovation estimate. Discuss your kitchen project with a local team. Start with a design consultation.

Explore the next step

Ad group

Kitchen remodeling

Headlines

  • Austin Kitchen Remodeling

  • Plan Your Kitchen Remodel

  • A Clear Plan Before We Build

Descriptions

  • Bring your ideas. Explore layout, materials and the steps to a renovation estimate.

  • Discuss your kitchen project with a local team. Start with a design consultation.

Landing page

Kitchen scope, process, real project gallery, service area and consultation form.

Exclusions

  • Jobs and apprenticeships

  • DIY instructions

  • Appliance repair

  • Outside the actual service area

How the pieces work together

Stage or segmentCondition or needNext step or deliverable
Kitchen intentKitchen remodeling AustinKitchen consultation page
Bathroom intentBathroom renovation contractorBathroom consultation page
Brand intentCompany and service searchesBrand page with project proof

Measurement plan

Optimize toward CRM accepted consultations. Review cost per qualified consultation and estimate attendance by search theme; raw form fills are a secondary diagnostic.

Before implementation

Test service area boundaries, call and form deduplication, mobile form completion and the mapping from click ID to CRM opportunity.

Platforms and tools: Google Ads, GA4, CRM. Tool names describe the intended workflow; they do not imply an active connection or platform certification.

More in Paid Media

Build on the idea

What could this look like for your business?

Tell us what you sell, who you need to reach and what is getting in the way. We can define the deliverables and the measures that fit your situation.

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